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How to make your next charity campaign your most successful yet
A charity I worked with recently poured months into their public campaigns each quarter, only to see a reduced amount of donations over...
Laura Smith
Jul 8, 20253 min read


Portfolio: British Youth Music Theatre
BYMT underwent a rebranding that refocused its priorities. It wanted to be proudly northern, and subtly move away from its London roots....
Laura Smith
Jul 3, 20252 min read
The one thing that makes a huge difference when you start freelancing
As a mentor to freelancers and small business owners, I have this firm belief that if you’re reading something like this, whether you’ve...
Laura Smith
Jun 27, 20254 min read
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